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Tiffin Jernstedt

PVH Corp. (Calvin Klein and Tommy Hilfiger)
Senior Vice President of Communications
Tiffin Jernstedt is Senior Vice President of PVH Communications, where she is responsible for the implementation of a global communications strategy that connects associates of PVH businesses around the world.

Prior to joining PVH, Jernstedt served as Senior Vice President of Global Communications for Tommy Hilfiger, where she oversaw and developed both global communications and media strategies for the brand. Among her achievements for the company, Tiffin planned and executed the opening of Tommy Hilfiger’s three flagship stores in London, Tokyo, and Milan. She also established philanthropic partnerships with major celebrities who went on to serve as Brand Ambassadors for the Millennium Promise charity.

Jernstedt launched her career in strategic communications with Tommy Hilfiger in 1999, serving as a coordinator in the company’s publicity department and subsequently worked in the PR departments of various prominent companies across the fashion industry. Over the past decade, Tiffin’s expertise at creating innovative, effective corporate messaging and communications programs for fashion and high-end luxury brands have earned her a reputation as one of the most dynamic publicists in her industry sector.

Among the positions she held prior to returning to Tommy Hilfiger, Jernstedt served as the Vice President of Public Relations at Ralph Lauren. In this capacity she positioned and managed Ralph and David Lauren, while also providing communications support through traditional and digital media placements for more than 45 affiliate brands. During her tenure at Ralph Lauren, Jernstedt also launched five new business units for the company, including their fine jewelry collection.

In 2007 Jernstedt joined Calvin Klein as the company’s Public Relations Director, developing and executing communications strategies for New York Fashion Week. From 2002 to 2007, Jernstedt worked in a number of key positions at HL Group, managing media relations strategy, fashion show development, and advertising campaign launches for clients such as: Vera Wang, David Yurman, Kate Spade, Hugo Boss, and Marchesa. She also oversaw grassroots client campaigns, charity alignment, and the company’s participation in a number of pro-bono projects.